Social Media Management and Digital Marketing Service for Broking Company

Services:

Social media management, Online sales, Lead generation programmes

Client Sector:

BFSI, Insurance

Business Category:

B2C, B2B2C

Client Company:

A Broking company in the Insurance space- General Insurance

Client Location:
India

Business Requirements As Per Briefs:

• Online sales
• Social media strategy

ACE LOGIC’S approach
Ace Logic approached the project with a mix of the following:

• Market study
• Competitive Landscape research
• Formulation of the social media approach and digital sales strategy for lead-generation

Project Delivery Specifics:

• Digital marketing to generate online sales which accounted of a 5% increase in revenues
• ROI of 4X on the media spends
• Social media mobilisation with innovative communication
• Support in CRM integration to manage the sales funnel and outreach process with the customer acquisition team