Branding Solutions for a Global Textile Company

Services:

Brand design services, Market Research, Brand Consulting, Business planning, GTM strategy consulting

Client Sector:

Technical Textiles, B2B, B2C, B2G, B2B2C

Business Category:

B2B, B2C, B2G, B2B2C

Client Company:

A Leading player in the textiles sector supplying to major textiles, clothing and fashion brands in India and globally

Client Location:
India, Global

Business Requirements As Per Briefs:

• Brand identity and Brand guidelines

ACE LOGIC’S approach
Ace Logic approached the project with a mix of the following:

• Market study
• Competitive Landscape of the geographical territories
• Proposition to the target demographics
• Mapping the design philosophy to approach the business objectives
• Product portfolio mapping for Brand segmentation and industry application study
• Corporate identity related research

Project Delivery Specifics:

• Brand identity
• Brand guidelines
• Logo renditions with the brand by-line in the corporate identity context
• Design themes for digital assets and corporate templates
• Collaterals templates