Brand Solutions, Digital Marketing
Branding and E-commerce setup for a Beauty and Healthcare Brand
Brand Strategy, Digital marketing, Social media management
Branding and E-commerce setup for a Beauty and Healthcare Brand
Services:
Brand Strategy, Digital Marketing, e commerce, online sales, Sales and Marketing, Affiliate Marketing
Client Sector:
Retail, FMCG, Beauty and healthcare, Food, Organic Products, B2C
Business Category:
B2C
Client Company:
A Leading player in the food, beauty, Organic products and healthcare segment
Client Location:
Maharashtra and Gujarat, India
Business Requirements As Per Briefs:
- Brand identity and Brand guidelines
- Designs for product portfolio
- Packaging solutions
- E commerce set up
- Online sales
ACE LOGIC’S approach:
Ace Logic approached the project with a mix of the following:
- Market study
- Competitive Landscape of the geographical territories
- Proposition to the target demographics
- Mapping the design philosophy to approach the business objectives
- Pricing study
- Product positioning
Project Delivery Specifics:
- Product portfolio designs for multiple produc categories
- Packaging, brochures and other sales collateral solutions
- Product placements on the e-commerce portals
- Digital marketing to generate online sales which accounted for a 15% increase in revenues
- Social media marketing
- Support in setting additional sales channels
