Posted on Jan 05, 2026 In Marketing
Introduction Video has become the cornerstone of modern digital marketing. From scrolling through short clips on TikTok to binge‑watching in‑depth tutorials on YouTube, audiences ...
Posted on Dec 23, 2025 In Public Relations
PR is no longer just press releases and press conferences. In an age where every brand interaction can be recorded, shared and amplified in ...
Posted on Sep 02, 2025 In Marketing
The textiles and apparel industry sits at the intersection of tradition, craftsmanship and industrial scale in India. It contributes materially to national output, employment ...
Posted on Aug 26, 2025 In Marketing
Healthcare in India is a mosaic — large tertiary hospitals and specialty centres sit alongside neighbourhood clinics, diagnostic chains, AYUSH and naturopathy centres, ...
Posted on Aug 20, 2025 In Business
Introduction India has long been recognized as a powerhouse of growth, presenting an exceptional opportunity for global companies. As a vast consumer market, ...
Posted on Jul 24, 2025 In Branding
India’s startup ecosystem has exploded over the past decade, with more than 1,50,000 DPIIT‑recognized startups tackling diverse markets, the competition for mindshare—and market share—has ...
Posted on Jul 16, 2025 In Marketing
The AYUSH sector in India—encompassing Ayurveda, Yoga & Naturopathy, Unani, Siddha, and Homoeopathy—represents a thriving and rapidly growing ecosystem of traditional healing modalities that ...
Posted on Jul 08, 2025 In Branding
Small and Medium Enterprises (SMEs) form the backbone of India’s economy, as per published data and reports, SMEs account for nearly 30% of ...
Posted on Jul 03, 2025 In Marketing
The furniture and furnishing industry spans a diverse ecosystem—from decor accents and lighting fixtures to home essentials like rugs, textiles, and furniture pieces themselves. ...
Posted on Jun 30, 2025 In Marketing
The Information Technology (IT) industry in India has grown from a handful of pioneering firms to a sprawling ecosystem worth over $200 billion, encompassing diverse ...
Posted on Jun 20, 2025 In Branding
The Changing Landscape of B2B Manufacturing in India India’s B2B manufacturing sector has long been a quiet giant, driving the economy behind the scenes. ...
